370 Customer Service Quotes to Energize your Team

customer service quotes
44 min read

Customer Service Quotes Organized for Social Sharing

Looking for the perfect customer service quote for your social post?

Below is a curated list of customer service quotes organized by character length and in alphabetical order by author.

Customer Service Quotes Ready for Twitter (Less than 140 characters)

Whatever you are, be a good one. -Abraham Lincoln

I don’t think companies will ever be really done with being as focused on their customers as they could be -Adam Klaber

Ask your customers to be part of the solution, and don’t view them as part of the problem. -Alan Weiss

Strive not to be a success, but rather to be of value. -Albert Einstein

No amount of advertising can repair the damage done by failing to properly address a customer’s concern.  -Albert Schindler

Let me pass, I have to follow them, I am their leader. -Alexandra Ledru-Rollin

In business you get what you want by giving other people what they want. -Alice MacDougall

To keep a customer demands as much skill as to win one. -American Proverb

Nothing consoles and comforts like certainty does. -Amit Kalantri

Customers loves certainty, make sure you give it to them. -Amit Kalantri

Make the customer the hero of your story. -Ann Handley

To give without any reward, or any notice, has a special quality of its own. -Anne Morrow Lindeberg

Why wait to be memorable? -Anthony Robbins

He profits most who serves best. -Arthur F. Sheldon

When you make a mistake, there are only three things you should ever do about it: admit it, learn from it, and don’t repeat it. -Bear Bryant

Well done is better than well said. -Benjamin Franklin

Either you follow-up or you fold-up. -Bernard Kelvin Clive

Don’t just be everywhere, be everywhere that your clients are, where you matter most. -Bernard Kelvin Clive

Perception is assumed to be reality until clients encounter the reality of the brand, don’t fake it. -Bernard Kelvin Clive

Take good care of your customers and they will take care of your business -Biju Paulose

Your most unhappy customers are your greatest source of learning. -Bill Gates

Kind words do not cost much. Yet they accomplish much. -Blaise Pascal

The difference between try and triumph is just a little umph. -Bonnie Przybylski

Customers who don’t get support become someone else’s customers. -Brigade Ad

I won’t complain. I just won’t come back -Brown & Williamson Tobacco Ad

He doesn’t hate me. He hates himself. If people could handle their self-loathing, customer service would be smoother. -Caroline Kepnes

You cannot always control circumstances, but you can control your own thoughts. -Charles Popplestown

A man without a smiling face must not open a shop. -Chinese Proverb

Loyal customers, they don’t just come back, they don’t simply recommend you, they insist that their friends do business with you. -Chip Bell

Your customers tune into W.I.I.F.M. ; are you broadcasting on this frequency ? -Colin Myles

There is extraordinary chemistry that exists in long-term relationships. -Conrad Levinson

Your customer doesn’t care how much you know until they know how much you care. -Damon Richards

Immerse yourself in the customer’s world and get to know their struggles and triumphs inside out. -Dane Brookes

The only way to have great customers is to be one. -Daniel C. Felsted

Teach your employees how to build relationships with your customers. -Daniel C. Felsted

When you help others feel important, you help yourself feel important too. -David J. Schwartz

Customer service is the new marketing. -Derek Sivers

Customers don’t expect you to be perfect. They do expect you to fix things when they go wrong. -Donald Porter

In the world of Internet Customer Service, it’s important to remember your competitor is only one mouse click away. -Doug Warner

Sometimes the best discoveries are the result of simple observations -Dr. Seyed Reza Agha Seyed Hosseini

Our attitude towards others determines their attitude towards us. -Earl Nightingale

Men are rich only as they give. He who gives great service gets great rewards. -Elbert Hubbard

We make our money out of our friends. Our enemies will not do business with us. -Elbert Hubbard

It is not fair to ask of others what you are not willing to do yourself. -Eleanor Roosevelt

When leaders reframe customers into guests, and results into experiences, profits escalate. -Eric Schiffer

It takes just a step to meet a potential customer! -Ernest Agyemang Yeboah

I like to listen. I have learned a great deal from listening carefully. Most people never listen. -Ernest Hemingway

Quality, is job one. -Ford Company

Never take a person’s dignity: it is worth everything to them, and nothing to you. -Fran Barron

To listen closely and reply well is the highest perfection we are able to attain in the art of conversation. -Francois de La Rochefoucauld

I attract a crowd, not because I’m an extrovert or I’m over the top or I’m oozing with charisma. It’s because I care. -Gary Vaynerchuk

What do we live for if not to make life less difficult for each other? -George Eliot

Always do more than is required of you. -George Patton

Happiness is a by-product of an effort to make someone else happy. -Gretta Palmer

Quality is remembered long after the price is forgotten. -Gucci Family Slogan

Forget about the sales you hope to make and concentrate on the service you want to render -Harry Bullis

There’s a place in the world for any business that takes care of its customers–after the sale -Harvey MacKay

Revolve your world around the customer and more customers will revolve around you. -Heather Williams

A thousand words will not leave so deep an impression as one deed. -Henrik Ibsen

Our life is frittered away by detail. Simplify, simplify! -Henry David Thoreau

Don’t find fault. Find a remedy. -Henry Ford

Coming together is a beginning. Keeping together is progress. Working together is success. -Henry Ford

Most people spend more time and energy going around problems than in trying to solve them. -Henry Ford

Unless you have 100% customer satisfaction … you must improve. -Horst Schulze

A business that is not in love with its customers, but only the money they bring, should not expect love back. -J. N. HALM

Customer service is all about FEELINGS! I am of the opinion that customer service is actually FEELINGS MANAGEMENT. -J. N. HALM

Service is a promise that cannot be seen, touched, or felt through any of our external senses. -Jag Randhawa

Every great business is built on friendship. -James Cash Penney

Courteous treatment will make a customer a walking advertisement. -James Cash Penney

I never trust an executive who tends to pass the buck. Nor would I want to deal with him as a customer or a supplier -James Cash Penney

If you’re not serving the customer, your job is to be serving someone who is. -Jan Carlzon

You cannot improve one thing by 1000% but you can improve 1000 little things by 1%. -Jan Carlzon

Repeat business or behavior can be bribed. Loyalty has to be earned. -Janet Robinson

It is better to apologise later than to ask for permission now. It is called self leadership -Janna Cachola

Businesses need to be more alert. Sometimes the problem is not the customer service, it is the product. -Janna Cachola

One kind word can warm three winter months. -Japanese Proverb

Trust: The reputation of a thousand years may be undermined by the conduct of one hour. -Japanese Proverb

Focusing on the customer makes a company more resilient. -Jeff Bezos

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well. -Jeff Bezos

We’re not competitor-obsessed, we’re customer-obsessed. We start with what the customer needs and we work backwards. -Jeff Bezos

If we can keep our competitors focused on us while we stay focused on the customer, ultimately we’ll turn out all right. -Jeff Bezos

We will use the scar tissue from this painful mistake to help make better decisions going forward, ones that match our mission. -Jeff Bezos

You don’t earn loyalty in a day. You earn loyalty day-by-day. -Jeffrey Gitomer

Customer satisfaction is worthless. Customer loyalty is priceless. -Jeffrey Gitomer

Memorable customer service can only take place in a human-to-human situation. -Jeffrey Gitomer

Go beyond merely communicating to ‘connecting’ with people. -Jerry Bruckner

The customer experience is the next competitive battleground. -Jerry Gregoire

Anything a customer can do for themselves is where service stops and relevance begins. -Jim Blasingame

One of the greatest gifts you can give to anyone is the gift of attention. -Jim Rohn

If you just communicate, you can get by. But if you communicate skillfully, you can work miracles. -Jim Rohn

Without caring there can be no quality. -Joel Barker

Never underestimate the power of the irate customer. -Joel Ross

The smallest good deed is better than the grandest good intention. -John Burroughs

Customer service is an opportunity to exceed your customer’s expectations. -John Jantsch

Formative commendation to the author as an altar boy: You’re the only one we’ve got to anticipates what’s coming. -John Kasich

Quality is never an accident. It is always the result of an intelligent effort. -John Ruskin

The more you engage with customers the clearer things become and the easier it is to determine what you should be doing. -John Russell

If Franz Kafka were alive today he’d be writing about customer service. -Jonathan Alter

if you are not a fan of great consumer service, then you are not a fan of business ultimately not making you a fan of money. -K. Abernathy

When you serve the customer better, there’s always a return on your investment. -Kara Parlin

Customer service represents the heart of a brand in the hearts of its customers -Kate Nasser

The customer’s perception is your reality. -Kate Zabriskie

Although your customers won’t love you if you give bad service, your competitors will. -Kate Zabriskie

When you start viewing your customers as interruptions, you’re going to have problems. -Kate Zabriskie

Make a customer, not a sale. -Katherine Barchetti

That’s me, keeping things bitchy from open to close.” I turned around and gave him my customer service smile. -Katherine McIntyre

The two most powerful things in existence: a kind word and a thoughtful gesture. -Kenneth Langone

The most important adage and the only adage is, the customer comes first, whatever the business, the customer comes first. -Kerry Stokes

A complaint is a unique opportunity to strengthen the relationship with the client. -Kevin Kelly

Never leave your customers wondering. -Kevin Stirtz

Make it easy for your customers to talk to you. -Kevin Stirtz

Know what your customers want most and what your company does best. Focus on where those two meet. -Kevin Stirtz

The easiest and most powerful way to increase customer loyalty is really very simple. Make your customers happy. -Kevin Stirtz

Providing great customer service is the most natural activity in the world. It’s fun to help others because it feels good. -Kevin Stirtz

Face the simple fact before it comes involved. Solve the small problem before it becomes big. -Lao Tzu

Do what you say you are going to do, when you say you are going to do it, in the way you said you were going to do it. -Larry Winget

We don’t want to push our ideas on to customers, we simply want to make what they want. -Laura Ashley

Always keep in mind the old retail adage: Customers remember the service a lot longer than they remember the price. -Lauren Freedman

Our greatest asset is the customer! Treat each customer as if they are the only one! -Laurice Leitao

You are serving a customer, not a life sentence. Learn how to enjoy your work. -Laurie McIntosh

Customer service is just a day in, day out ongoing, never ending, unremitting, persevering, compassionate, type of activity. -Leon Gorman

If you only talk to a person’s head and not their heart people won’t listen to you. -Les Brown

One of the deep secrets of life is that all that is really worth doing is what we do for others. -Lewis Carroll

Thinking there had to be a better way was a brilliant stroke of serendipity! -Lorii Myers

Do right. Do your best. Treat others as you want to be treated. -Lou Holtz

Words of comfort, skillfully administered, are the oldest therapy known to man. -Lous Nizer

Be everywhere, do everything, and never fail to astonish the customer. -Macy’s Motto

Instead of selling to your customers, help them buy. -Mahyar Mottahed

Service is the rent we pay for being. It is the very purpose of life, and not something you do in your spare time. -Marian Wright Edelman

Truth builds trust. -Marilyn Suttle

Compassion is the shortcut to connection. -Marilyn Suttle

Customers are human and humans can view situations in unexpected ways. -Marilyn Suttle

How you think about your customers influences how you respond to them. -Marilyn Suttle

Your customers are responsible for your company’s reason for existing. -Marilyn Suttle

When a customer is upset, remember that you’re dealing with a person, not a problem. -Marilyn Suttle

Even your most loyal customers always have a choice about where to take their business. -Marilyn Suttle

After each customer interaction, notice if you gave them a “happy to see you” kind of experience. -Marilyn Suttle

Cater to your customers’ lifestyles. It will create instant rapport and a lasting sense of “I belong here. -Marilyn Suttle

Thank your customer for complaining and mean it. Most will never bother to complain. They’ll just walk away. -Marilyn Suttle

When you’re busy, avoid taking the quickest action. Instead make the extra effort to truly serve the customer. -Marilyn Suttle

For every dilemma, find at least three or four possible solutions. The creative process leads to better results. -Marilyn Suttle

When you depersonalize abrasive behavior and see it as a call for help you become a catalyst for the best kind of change. -Marilyn Suttle

Make your product easier to buy than your competition, or you will find your customers buying from them, not you. -Mark Cuban

If the shopper feels like it was poor service, then it was poor service. We are in the customer perception business -Mark Perrault

Always do what is right. It will gratify most of the people, and astound the rest. -Mark Twain

If you don’t care, your customer never will. -Marlene Blaszczyk

Right or wrong, the customer is always right. -Marshall Field

The time is always right to do what is right. -Martin Luther King

Whether you are big or small, you cannot give good customer service if your employees don’t feel good about coming to work. -Martin Oliver

The first responsibility of a leader is to define reality. The last is to say thank you. In between, the leader is a servant -Max DePree

People will forget what you said. They will forget what you did. But they will never forget how you made them feel. -Maya Angelou

A satisfied customer is the best business strategy of all. -Michael LeBoeuf

Every company’s greatest assets are its customers, because without customers there is no company. -Michael LeBoeuf

Kind words can be short and easy to speak, but their echoes are truly endless. -Mother Teresa

Be kind and merciful. Let no one ever come to you without coming away better and happier. -Mother Teresa

Remember, the best job goes to the person who can get it done without passing the buck or coming back with excuses. -Napoleon Hill

Great teams need great leaders – leaders who inspire, motivate, instil pride, loyalty and a sense of fun at work. -Natalie Calvert

To understand the man, you must first walk a mile in his moccasin. -Native American Indian Proverb

Here is a powerful yet simple rule. Always give people more than they expect to get. -Nelson Boswell

How you think about a problem is more important than the problem itself – so always think positively. -Norman Vincent Peale

The only certain means is to render more and better service than is expected of you, no matter what your task may be. -Og Mandino

Make your customers comfortable and they will give you their lives. -Paul Orfalea

Customers are an investment. Maximize your return. -PeopleSoft Ad

The most important thing in communication is hearing what isn’t said -Peter Drucker

Quality in a service or product is not what you put into it. It is what the client or customer gets out of it -Peter Drucker

Customer conversion is dependent on the right customer conversation -Rasheed Ogunlaru

Until you understand your customers – deeply and genuinely – you cannot truly serve them -Rasheed Ogunlaru

Without great employees you can never have great customer service. -Richard F. Gerson

Whatever your business is, talk to your customers and provide them with what they want. It makes sense. -Robert Bowman

What gets measured, gets done. And what gets recognized gets done again, and even better. -Robert Crawford

Customer-centricity should be about delivering value for customers that will eventually create value for the company. -Robert G. Thompson

People expect good service but few are willing to give it. -Robert Gately

Good leaders must first become good servants. -Robert Greenleaf

When the customer comes first, the customer will last. -Robert Half

Inside of every problem lies an opportunity. -Robert Kiyosaki

There are no traffic jams along the extra mile. -Roger Staubach

Spend a lot of time talking to customers face to face. You’d be amazed how many companies don’t listen to their customers. -Ross Perot

The fate of your company is in the hands of your people. Train them well. -Roy H. Williams

Any investment in sales training is an investment in your own gross profits. -Roy H. Williams

67% of all shoppers intend to return home with the item they are shopping for, but that only 24% actually do so. -Roy H. Williams

Capitalize on charm by continually captivating your customer. -Ryan Lilly

If you want to be outstanding, stop meeting expectations, start exceeding them -Saji Ijiyemi

Good customer service costs less than bad customer service. -Sally Gronow

The goal as a company is to have customer service that is not just the best but legendary. -Sam Walton

The true measure of a man is how he treats someone who can do him absolutely no good. -Samuel Johnson

Politeness goes far, yet costs nothing. -Samuel Smiles

Nothing is so contagious as enthusiasm. -Samuel Taylor Coleridge

Maybe ‘Customer Service’ should be more than one department. -SAP Ad

Your customers expect your entire operation to revolve around them. -SAP Ad

Your best customers leave quite an impression. Do the same, and they won’t leave at all. -SAP Ad

It’s easier to love a brand when the brand loves you back. -Seth Godin

The only purpose of ‘customer service’… is to change feelings. -Seth Godin

Don’t find customers for your products, find products for your customers. -Seth Godin

Choose your customers. Fire the ones that hurt your ability to deliver the right story to the others.  -Seth Godin

In general, organizations are afraid to fire customers, no matter how unreasonable. This is a mistake. It’s good for you.  -Seth Godin

Customer service isn’t a department, it’s a philosophy! -Shep Hyken

A customer service apology is stronger with a personal touch. -Shep Hyken

Treat your employees the way you want your customers treated. -Shep Hyken

The purpose of every business and organization is to get and keep customers. -Shep Hyken

There is a big difference between a satisfied customer and a loyal customer. -Shep Hyken

The best advertising you can have is a loyal customer spreading the word about how incredible your business is.  -Shep Hyken

If we consistently exceed the expectations of employees, they will consistently exceed the expectations of our customers. -Shep Hyken

The purpose of a business is to create a customer who creates customers. -Shiv Singh

Good service is good business -Siebel ad

Follow the customer, if they change — we change. -Sir Terry Leahy

Service is not something you do. It is something you are. -Stella Payton

Seek first to understand. Then to be understood. -Stephen Covey

Customer service is a voluntary act that demonstrates a genuine desire to satisfy, if not delight, a customer. -Steve Curtin

Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves. -Steve Jobs

Rule 1: The customer is always right. Rule 2: If the customer is ever wrong, read Rule 1. -Stew Leonard’s Grocery Store Customer Policy

Be helpful – even if there’s no immediate profit in it. -Susan Ward

Our customers are not our competitors. We compete for them, not with them. -T Jay Taylor

People don’t care how much you know until they know how much you care -Theodore Roosevelt

Opportunity is missed by most people because it is dressed in overalls and looks like work. -Thomas Edison

The most valuable of all talents is that of never using two words when one will do. -Thomas Jefferson

News of bad customer service reaches more than twice as many ears as praise for a good service experience. -Timi Nadela

In hypercompetitive world, the only way to make an impression on your customer is to break through the noise -Timi Nadela

Formula for success: under promise and over deliver. -Tom Peters

All business success rests on something labeled a sale, which at least momentarily weds company and customer. -Tom Peters

The magic formula that successful businesses have discovered is to treat customers like guests and employees like people. -Tom Peters

If you don’t genuinely like your customers, chances are they won’t buy. -Tom Watson

Being on par in terms of price and quality only gets you into the game. Service wins the game. -Tony Alessandra

For individuals, character is destiny. For organizations, culture is destiny. -Tony Hsieh

Customer service shouldn’t just be a department, it should be the entire company. -Tony Hsieh

Historically, our number-one growth driver has been from repeat customers and word of mouth.  -Tony Hsieh

Every employee can affect your company’s brand, not just the front-line employees that are paid to talk to your customers. -Tony Hsieh

Our customers call and e-mail us to say that’s how it feels when a Zappos box arrives. And that’s how we view this company. -Tony Hsieh

The customer is king. -Unknown

What helps people, helps business. -Unknown

Trust is the residue of promises fulfilled. -Unknown

A smile is a curve that sets things straight. -Unknown

Treat others the way they want to be treated. -Unknown

A warm smile is the universal language of kindness. -Unknown

If you love your customer to death, you can’t go wrong. -Unknown

When a customer enters my store, forget me. He is king. -Unknown

If we don’t take care of our customers, someone else will -Unknown

Customer complaints are the schoolbooks from which we learn. -Unknown

The quality of our work depends on the quality of our people. -Unknown

When eating a fruit, think of the person who planted the tree. -Unknown

The purpose of business should be to make life better for people. -Unknown

Professionalism: It’s NOT the job you DO, It’s HOW you DO the job. -Unknown

Swallowing your pride occasionally will never give you indigestion. -Unknown

Treat every customer as if they sign your paycheck … because they do. -Unknown

Washrooms will always tell if your company cares about its customers. -Unknown

Respect can not be learned, chased or acquired – it can only be earned. -Unknown

You can have what you want if you help other people get what they want. -Unknown

Customer service is awareness of needs, problems, fears and aspirations. -Unknown

Common sense if of paramount importance in business and customer service. -Unknown

So I think instead of focusing on the competition, focus on the customer. -Unknown

Customer service is training people how to serve clients in an outstanding fashion. -Unknown

Customers may forget what you said but they’ll never forget how you made them feel. -Unknown

Success is the ability to go from one failure to another with no loss of enthusiasm. -Unknown

People perform best and deliver the best customer service when they like what they do. -Unknown

Unfortunately, some companies worry more about broken machines than they do broken people. -Unknown

To my customer. I may not have the answer, but I’ll find it. I may not have the time, but I’ll make it -Unknown

Be dramatically willing to focus on the customer at all costs, even at the cost of obsoleting your own stuff. -Unknown

A sale is not something you pursue, it is something that happens to you while you are immersed in serving your customer. -Unknown

The way to a customer’s heart and wallet lies in how well we initially serve our customers and recover from poor service. -Unknown

Profit is the applause you get for taking care of your customers and creating a motivating environment for your employees. -Unknown

You must never actually cheat the customer, even if you can. You must make her happy and satisfied, so she will come back. -Unknown

He is Your Customer, the Reason behind Your Customs. -Vineet Raj Kapoor

Do what you do so well that they will want to see it again and bring their friends. -Walt Disney

You never get a second chance to make a first impression. -Will Rogers

The longer you wait, the harder it is to produce outstanding customer service. -William H. Davidow

The greatest discovery of my generation is that human beings can alter their lives by altering their attitude of mind. -William James

Quotes Ready for Other Social Networks (More than 140 characters)

If you don’t understand that you work for your mislabeled subordinates, then you know nothing of leadership. You know only tyranny. -Dee Hock

If you a make a sale, you make a living. If you make an investment of time and good service in a customer, you can make a fortune. -John Rohn

Nordstrom’s Rules for Employees: Rule # 1: Use your good judgment in all situations. There are no additional rules. -Nordstrom Employee Rules

If you make a sale, you can make a living. If you make an investment of time and good service in a customer, you can make a fortune. -Jim Rohn

No customer walks into your business,
gives you money and then says, “Dissatisfy me, please.” Aim for 100% customer satisfaction. -Bill Quiseng

Organizations have more to fear from lack of quality internal customer service than from any level of external customer service. -Ron Tillotson

To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity. -Don Alden Adams

Successful people are always looking for opportunities to help others. Unsuccessful people are always asking, ‘What’s in it for me?’ -Brian Tracy

Customers often know more about your products than you do. Use them as a source of inspiration and ideas for product development. -David J. Greer

The world is moved not only by the mighty shoves of the heroes, but also by the aggregate of the tiny pushes of each honest worker. -Helen Keller

Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. -Steve Jobs

Don’t dwell on what went wrong. Instead, focus on what to do next. Spend your energies on moving forward toward finding the answer. -Denis Waitley

Every contact we have with a customer influences whether or not they’ll come back. We have to be great every time or we’ll lose them. -Kevin Stirtz

In this day and age, it is the business that knows how to woo and win the hearts of its customers that will eventually win their pockets. -J. N. HALM

Two important things are to have a genuine interest in people and to be kind to them. Kindness, I’ve discovered, is everything. -Isaac Bashevis Singer

We see our customers as invited guests to a party, and we are the hosts. It’s our job to make the customer experience a little bit better. -Jeff Bezos

You’ll never have a product or price advantage again. They can be easily duplicated, but a strong customer service culture can’t be copied. -Jerry Fritz

The internet and online communication is the window into your world – but real life, in person communication / connection is the door. -Rasheed Ogunlaru

Businesses often forget about the culture, and ultimately, they suffer for it because you can’t deliver good service from unhappy employees. -Tony Hsieh

If you take the approach of “earning” your customers’ business every day and treating them well, they’re less likely to try someone else. -Marilyn Suttle

Profit in business comes from repeat customers; customers that boast about your product and service, and that bring friends with them. -W. Edwards Deming

If you work just for money, you’ll never make it, but if you love what you’re doing and you always put the customer first, success will be yours. -Ray Kroc

Bottom-line obsession comes from turning the pursuit of money into a God and forgetting the real master your business serves: The Customer. -Michael Shevack

Don’t try to tell the customer what he wants. If you want to be smart, be smart in the shower. Then get out, go to work and serve the customer! -Gene Buckley

It is not your customer’s job to remember you, it is your obligation and responsibility to make sure they don’t have the chance to forget you. -Patricia Fripp

If you’re competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be more pioneering. -Jeff Bezos

In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts. -Jeff Bezos

*Customer service* is seldom about the customer; it is usually about the seller’s chances of making more money from that customer in future. -Mokokoma Mokhonoana

There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else -Sam Walton

The way to a customer’s heart is much more than a loyalty program. Making customer evangelists is about creating experiences worth talking about. -Valeria Maltoni

Care more than others think wise. Risk more than others think safe. Dream more than others think practical. Expect more than others think possible. -Claude Bissell

Next time, can you ask him to bring cookies? I don’t like to put up with that level of insane unless there’s some kind of high-calorie compensation. -Lauren Beukes

The key is to set realistic customer expectations, and then not to just meet them, but to exceed them — preferably in unexpected and helpful ways. -Richard Branson

Remember not only to say the right thing in the right place, but far more difficult still, to leave unsaid the wrong thing at the tempting moment. -Benjamin Franklin

The man who will use his skill and constructive imagination to see how much he can give for a dollar, instead of how little he can give for a dollar, is. -Henry Ford

Outstanding leaders go out of their way to boost the self-esteem of their personnel. If people believe in themselves, it’s amazing what they can accomplish. -Sam Walton

I have always believed that the way you treat your employees is the way they will treat your customers, and that people flourish when they are praised. -Richard Branson

There is a spiritual aspect to our lives — when we give, we receive — when a business does something good for somebody, that somebody feels good about them! -Ben Cohen

Your ability to communicate is an important tool in your pursuit of your goals, whether it is with your family, your co-workers or your clients and customers. -Les Brown

Biggest question: Isn’t it really ‘customer helping’ rather than customer service? And wouldn’t you deliver better service if you thought of it that way? -Jeffrey Gitomer

If you make customers unhappy in the physical world, they might each tell six friends. If you make customers unhappy on the internet, they can each tell 6,000.  -Jeff Bezos

For us, our most important stakeholder is not our stockholders, it is our customers. We’re in business to serve the needs and desires of our core customer base. -John Mackey

The single most important thing to remember about any enterprise is that there are no results inside its walls. The result of a business is a satisfied customer -Peter Drucker

I view my role more as trying to set up an environment where the personalities, creativity and individuality of all the different employees come out and can shine. -Tony Hsieh

It starts with respect. If you respect the customer as a human being, and truly honor their right to be treated fairly and honestly, everything else is much easier. -Doug Smith

The single most important thing is to make people happy. If you are making people happy, as a side effect, they will be happy to open up their wallets and pay you. -Derek Sivers

We asked ourselves what we wanted this company to stand for. We didn’t want to just sell shoes. I wasn’t even into shoes – but I was passionate about customer service. -Tony Hsieh

We take most of the money that we could have spent on paid advertising and instead put it back into the customer experience. Then we let the customers be our marketing. -Tony Hsieh

Always strive to provide service above and beyond what the average salesperson would give. It will help you build long-term relationships, trust, and referral business. -Tom Hopkins

Always remember that everyone with whom you have a relationship has an invisible sign on their forehead that says ‘Make Me Feel Important.’ Treat them accordingly. -Eric Philip Cowell

We have entered the era of the customer. Today, providing customers with outstanding customer service is essential to building loyal customers and a long lasting brand. -Jerry Gregoire

Dealing with people is probably the biggest problem you face, especially if you are in business. Yes, and that is also true if you are a housewife, architect or engineer. -Dale Carnegie

Those who deal with customers on a regular basis should be circumspect whenever they open their “traps.” It is better not to say anything at all than to say, and later, pay! -J. N. HALM

You have to perform at a consistently higher level than others. That’s the mark of a true professional. Professionalism has nothing to do with getting paid for your services. -Joe Paterno

A lot of people have fancy things to say about customer service, but it’s just a day-in, day-out, ongoing, never-ending, persevering, compassionate kind of activity. -Christopher McCormick

Customers, like spouses, can be at your beck and call if you give them what they need, when they need it and how they need it. Massage their ego and you have them by the heart. -J. N. HALM

Service, in short, is not what you do, but who you are. It is a way of living that you need to bring to everything you do, if you are to bring it to your customer interactions. -Betsy Sanders

Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business. -Zig Ziglar

The purpose of a business is to create a mutually beneficial relationship between itself and those that it serves. When it does that well, it will be around tomorrow to do it some more -John Woods

People don’t want to communicate with an organization or a computer. They want to talk to a real, live, responsive, responsible person who will listen and help them get satisfaction -Theo Michelson

What we are doing is satisfying the American public. That is our job. I always say we have to give most of the people what they want most of the time. That is what is expected of us. -William Paley

The handful of companies that respond promptly and accurately to customer emails increase trust in their brand, bolster customer satisfaction, and boost sales both online and offline. -BenchmarkPortal

People always ask me, how do you teach core values? The answer is, you don’t. The goal is not to get people to share your core values. It’s to get people who already share your core values.  -Robert Spector

The problem when someone feels burned out, bored, unchallenged, or stifled by their work is not the job itself but rather the environment and playground rules given to them to do the job at hand. -Tony Hsieh

Insurance business is about promises and trust. It is about delivering to the customer in times of need and if this cannot be imbibed in a professional neither him nor the industry will succeed. -Tapan Singhel

If you want to be creative in your company, your career, your life, all it takes is one easy step… the extra one. When you encounter a familiar plan, you just ask one question: What ELSE could we do? -Dale Dauten

Open, honest communication is the best foundation for any relationship, but remember that at the end of the day it’s not what you say or what you do, but how you make people feel that matters the most. -Tony Hsieh

Customer service is the experience we deliver to our customer. It’s the promise we keep to the customer. It’s how we follow through for the customer. It’s how we make them feel when they do business with us. -Shep Hyken

As far as customers are concerned you are the company. This is not a burden, but the core of your job. You hold in your hands the power to keep customers coming back – perhaps even to make or break the company. -Unknown

Employees who are controlled cannot respond caringly, you need superior knowledge and real leadership, not management. Because of this we specifically developed a selection process for leaders; we don’t hire managers. -Horst Schulze

Merely satisfying customers will not be enough to earn their loyalty. Instead, they must experience exceptional service worthy of their repeat business and referral. Understand the factors that drive this customer revolution. -Rick Tate

Getting service right is more than just a nice to do; it’s a must do. American consumers are willing to spend more with companies that provide outstanding service — ultimately, great service can drive sales and customer loyalty. -Jim Bush

Any customer that walks away, disrespected and defeated, represents tens of thousands of dollars out the door, in addition to the failure of a promise the brand made in the first place. You can’t see it but it’s happening, daily.  -Seth Godin

Never underestimate the power of the human element. Whether it’s assisting a guest with a special request or a friendly greeting from staff members in the hallway, the people aspect plays a key role in guest satisfaction and loyalty. -Ramez Faza

His face held a certain impassivity; you see it in all waiters and valets. They might want to jam a knife through your left eye socket, but you’d never know it from their expression. Working retail, I’ve acquired a similar look myself. -Ann Aguirre

Beginning today, treat everyone you meet as if they were going to be dead by midnight. Extend to them all the care, kindness and understanding you can muster, and do it with no thought of any reward. Your life will never be the same again. -Og Mandino

It is not blindly pushing your own agenda that will really create rich opportunities in your life, career, business – and in the world. It’s is your ability to understand, appreciate, anticipate, address, add value to that of others that will. -Rasheed Ogunlaru

Don’t reinvent the wheel. Focus on winning one customer at a time. Be honest and sincere. Do what’s right. There’s nothing magical about this. That’s been my guiding principle. To make it work, you have to live it every day. Make it your mindset. -Robert Spector

When people call our call center, our reps don’t have scripts, and they don’t try to up-sell. They are just judged on whether they go above and beyond for the customer and really deliver a kind of personal service and emotional connection with our customers. -Tony Hsieh

Being a mercenary, though… Hey, we just go wherever there’s a mixture of money and trouble, and everyone in the galaxy is a potential customer.

Even the people you’re paid to shoot at?

Well, yeah. There are customers we serve, and customers we service. -Howard Taylor

We are superior to the competition because we hire employees who work in an environment of belonging and purpose. We foster a climate where the employee can deliver what the customer wants. You cannot deliver what the customer wants by controlling the employee. -Horst Schulze

When a customer complains, he is doing you a special favor; he is giving you another chance to serve him to his satisfaction. You will appreciate the importance of this opportunity when you consider that the customer’s alternative option was to desert you for a competitor. -Seymour Fine

If you’re a company, my advice is to remember that you can’t have it both ways. You can’t treat your customers like family one moment and then treat them impersonally—or, even worse, as a nuisance or a competitor—a moment later when this becomes more convenient or profitable. -Dan Ariely

The true leader serves. Serves people. Serves their best interests, and in doing so will not always be popular, may not always impress. But because true leaders are motivated by loving concern rather than a desire for personal glory, they are willing to pay the price. -Eugene B. Habecker

The inherent preferences of organizations are clarity, certainty and perfection. The inherent nature of human relationships involves ambiguity, uncertainty, and imperfection. How one honors, balances, and integrates the needs of both is the real trick of feedback. -Richard Pascale and Anthony Athos

The rise of the citizen review site is a sobering development. No longer are you on top of the mountain, blasting your marketing message down to the masses through your megaphone. All of a sudden, the masses are conversing with one another. If your service or product isn’t any good, they’ll out you. -David Pogue

Solve it. Solve it quickly, solve it right or wrong. If you solve it wrong, it will come back and slap you in the face, and then you can solve it right. Lying dead in the water and doing nothing is a comfortable alternative because it is without risk, but it is an absolutely fatal way to manage a business. -Thomas Watson

You can buy a person’s time; you can buy their physical presence at a given place; you can even buy a measured number of their skilled muscular motions per hour. But you can not buy enthusiasm . . . You can not buy loyalty . . . You can not buy the devotion of hearts, minds, or souls. You must earn these. -Clarence Francis

Era when companies see online support as a way to shield themselves from costlyinteractions with their customers, it’s time to consider an entirely different approach: building human-centric customer service through great people and clever technology. So, get to know your customers. Humanize them. Humanize yourself. It’s worth it.  -Kristin Smaby

A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so. -Mahatma Gandhi

Another way to show interest is to pretend you’re conducting a job interview or review. Ask follow up questions, praise accomplishments and recognize efforts. A word of caution: this technique does not work as well with wealthy or powerful people. They are used to receiving praise and accolades and are more guarded about opening up to this technique. -Gabriel Aluisy

Rescuing people from the results of their own foolishness is really what customers service is all about. Customers rarely obey the rules. They expect you to rescue them whenever they do something stupid. Will you be a “rescuer,” known far and wide for customer service, or will you steadfastly insist that your customers follow the proper procedures? -Daniel C. Felsted

Traditional corporations, particularly large-scale service and manufacturing businesses are organized for efficiency. Or consistency. But not joy. Joy comes from surprise and connection and humanity and transparency and new…If you fear special requests, if you staff with cogs, if you have to put it all in a manual, then the chances of amazing someone are really quite low. -Seth Godin

I have come to realise that customers love companies that make them feel good about themselves—companies that reflect what they, the customers, believe about themselves. Customers fall in love with the company that says to them, You are unique. You are great. We are the only ones who can make you feel that way. Fall in love with us and we will continue to make you feel great. -J. N. HALM

I cannot sufficiently celebrate the glorious liberty that reigns in the public libraries of the twentieth century as compared with the intolerable management of those of the nineteenth century, in which the books were jealously railed away from the people, and obtainable only at an expenditure of time and red tape calculated to discourage any ordinary taste for literature. -Edward Bellamy

Customer Romance does not just happen; neither is it dependent on just providing product or service for customers, nor is it a puzzling set of practices. Rather, it occurs as a result of a deliberate, thoughtful plan of action. Companies that are known to provide the best customer experiences have philosophies that guide them to take actions their competitors do not even dream of. -J. N. HALM

There are many who subscribe to the convention that service is a business cost, but our data demonstrates that superior service is an investment that can help drive business growth. Investing in quality talent, and ensuring they have the skills, training and tools that enable them to empathize and actively listen to customers are central to providing consistently excellent service experiences. -Jim Bush

Customer Service is everything and anything that touches a customer – directly or indirectly. Customer service means servicing customers and it’s so much more than just solving problems or addressing complaints. Customer service is part of a holistic customer experience that is capable of providing a critical competitive advantage in today’s increasingly cluttered and commoditized marketplace. -Joseph Jaffe

I think when people say they dread going into work on Monday morning, it’s because they know they are leaving a piece of themselves at home. Why not see what happens when you challenge your employees to bring all of their talents to their job and reward them not for doing it just like everyone else, but for pushing the envelope, being adventurous, creative, and open-minded, and trying new things? -Tony Hsieh

To begin with, that use of automation on the phone lines is a bad move. Call centers are designed to get ’em on the line, get ’em off the line. But what companies forget is that customers know when they’re being treated badly. And when you’re not treated well, you’re going to go somewhere else or make the company pay. You’re going to call back, madder, and go for management -maybe with lawsuits. -Ann Humphries

If you get everybody in the company involved in customer service, not only are they ‘feeling the customer’ but they’re also getting a feeling for what’s not working. That’s the key -listening to make sure that you understand the customers and that you make them feel that you understand. When a customer calls up with a complaint, we obviously can’t change the past. But we have to deal with the problem. -Penny Handscomb

For every five sales you make, another nine customers who had hoped to buy from you will leave your store disappointed and empty-handed. This means your existing store traffic can give you 2.8 times your current sales volume, if you sell only those customers who are ready to buy. The only thing more expensive than hiring a sales trainer is not hiring one. Any investment in sales training is an investment in your own gross profits -Roy H. Williams

Customers expect richer experiences when they come into contact with our brands and richer experiences come from having rich dialogue. Businesses that refuse to become more open to rich dialogues with their customers will be punished badly. Businesses that are keen on only feeding customers with information without opening channels for customer feedback will soon find themselves left behind. Survival in these times calls for rich dialogue for richer experiences. -J. N. HALM

Sometimes one can become lost in a big company and lose sight of how what one does truly helps or impacts the end customer. If you are one of those, think of a fire brigade, a line of people passing buckets of water from one to the other from a source of water to the site of the fire. An individual in the brigade may not be able to see the end result, i.e. the water being thrown on the fire to put it out, but the contribution of the individual is indispensable to the final outcome. -Grant Bright

One plus one makes two but two monologues do not make a dialogue. Of all the traits, characteristics, attributes and habits of today’s customers, the one that has serious consequences for businesses is this—today’s customer does not want to be just spoken to. She wants to be engaged in a dialogue. Today’s consumer expects to be part of the conversation about the product and/or service on offer. Today’s customer does not want to be fed with advertisements. Collaboration is what excites today’s customer. -J. N. HALM

Service standards keep rising. As competitors render better and better service, customers become more demanding. Their expectations grow. When every company’s service is shoddy, doing a few things well can earn you a reputation as the customer’s savior. But when a competitor emerges from the pack as a service leader, you have to do a lot of things right. Suddenly achieving service leadership costs more and takes longer. It may even be impossible if the competition has too much of a head start. The longer you wait, the harder it is to produce outstanding service. -William H. Davidow

Great companies know that customer relationships in these times call for more than just having a great product (or service) backed by a great sales team. Customers have to be wooed until they fall so deeply in love with your offering that they will ward off advances from potential suitors. No matter how well you perform as a business, there are little things that can cause the relationship with your customers to suffer. The companies, products and/or services that we love are those that “touch” us in the right places at the right times. After all, that is what “romancing” the customer is all about—feeing your way to the customer’s heart. -J. N. HALM

Ritz Carlton Hotel has a policy that any employee can spend up to $2000 a day (without requiring any authorization from management) to solve the need or concern of any of their customers. On his way to Hawaii to deliver an important presentation, a businessman realized he had accidentally left his portable computer at a Ritz Carlton in Atlanta. His presentation was stored on the computer. He placed a frantic call to the hotel and was routed to housekeeping. They had found his computer. Please send by Federal Express, he requested. I absolutely need it tomorrow morning for my presentation. Imagine his surprise when Mary from housekeeping showed up in Hawaii early the next morning to hand deliver his computer. Mary was quoted as saying This was too important to trust FedX with, so I decided to deliver it myself! -Ritz Carlton Company Policy

Image Source: